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SAT Mexico Corporate Sustainability and Responsible Tourism Policy

Responsible: General Management / Sustainability Department

1. Statement of Commitment

At SAT Mexico, we believe that tourism has the power to create positive transformation by enriching people’s lives, strengthening local economies, preserving cultural and natural heritage, and contributing to the well-being of present and future generations.

As a Mexican Destination Management Company specializing in inbound tourism, luxury travel, group travel, incentive programs, and events, we recognize our responsibility to conduct our operations in accordance with the principles of sustainability by integrating environmental, social, cultural, and economic considerations into every business decision we make.

We believe that business success must go hand in hand with the conservation of natural resources, respect for host communities, the protection of human rights, and the creation of shared value for all of our stakeholders.

Our commitment to sustainability is not a standalone initiative but a strategic pillar that guides the planning of our business, the design of our products, the selection of our suppliers, the delivery of our services, and our relationships with employees, clients, and business partners.

We promote a responsible tourism model that seeks to minimize the negative impacts of our activities while maximizing the economic, social, and environmental benefits generated for the destinations in which we operate.

2. Purpose

This Corporate Sustainability and Responsible Tourism Policy establishes the framework for the sustainable management of SAT Mexico.

Its purpose is to integrate sustainability into every area of the organization by establishing the principles, commitments, and guidelines that support our business decisions while fostering an organizational culture based on responsibility, ethics, and continuous improvement.

3. Scope

This policy applies to all operations carried out by SAT Mexico and is mandatory for:

  • General Management
  • Board of Directors
  • All SAT Mexico employees
  • Tour guides
  • Event and operations coordinators
  • Sales, Product, Operations, and Administration departments
  • Suppliers
  • External consultants
  • Business partners
  • Any individual or organization acting on behalf of SAT Mexico

This policy also guides SAT Mexico’s relationships with clients, local communities, and all other stakeholders.

4. Our Sustainability Vision

For SAT Mexico, sustainability represents a long-term commitment to balancing economic growth, environmental conservation, social development, and respect for Mexico’s cultural identity.

We recognize that every journey has the potential to create either positive or negative impacts. Therefore, we strive to ensure that every experience we design contributes to:

  • Protecting Mexico’s natural wealth and biodiversity.
  • Preserving its historical, archaeological, and cultural heritage.
  • Strengthening the economic development of host communities.
  • Promoting respect for local traditions and customs.
  • Creating opportunities for local suppliers and entrepreneurs.
  • Reducing the environmental footprint of our operations.
  • Inspiring travelers to adopt responsible practices throughout their journeys.

Our goal is for every experience organized by SAT Mexico to leave a positive legacy in the destinations we serve.

5. Our Guiding Principles

All corporate decisions related to sustainability are based on the following principles:

5.1 Integrity

We conduct our business with honesty, transparency, and accountability, fostering an ethical culture both within and outside our organization.

5.2 Responsible Tourism

We design and promote experiences that respect natural and cultural heritage, generate benefits for host communities, and contribute to the conservation of tourism destinations.

5.3 Environmental Protection

We recognize our responsibility to minimize the environmental impacts of our operations through the efficient use of natural resources, pollution prevention, and the promotion of sustainable practices.

5.4 Biodiversity Conservation

We support the conservation of Mexico’s flora, fauna, and ecosystems by promoting only those activities that are compatible with biodiversity conservation and animal welfare.

5.5 Respect for People

We foster an environment based on respect for human rights, equal opportunity, diversity, inclusion, and the dignified treatment of every individual.

5.6 Local Community Development

We recognize that tourism should generate tangible benefits for the communities where we operate. Whenever possible, we prioritize hiring local talent, sourcing regional products, and collaborating with small and medium-sized enterprises.

5.7 Protection of Cultural Heritage

We promote respect for Mexico’s historical, archaeological, and cultural wealth by encouraging experiences that celebrate the authenticity of destinations and contribute to their preservation.

5.8 Innovation and Continuous Improvement

We foster a culture of learning and innovation that enables us to continuously improve our sustainability performance while adapting to emerging challenges, market expectations, and international best practices.

6. Sustainability Governance

Sustainability is an integral part of SAT Mexico’s corporate strategy and a shared responsibility across every level of the organization.

General Management leads the implementation of this policy and promotes the integration of sustainability principles into strategic decision-making.

Each department is responsible for incorporating these principles into its processes, objectives, and daily activities, while every employee is expected to act consistently with the values and commitments established in this policy.

SAT Mexico will actively promote collaboration with suppliers, clients, public authorities, local communities, and other stakeholders in order to strengthen the positive impact of its operations and support the development of a more sustainable tourism model in Mexico.

7. Our Commitment to the Environment

SAT Mexico recognizes that environmental conservation is essential for the long-term sustainability of tourism and for the well-being of the communities where we operate.

We are committed to integrating environmental considerations into the planning, design, and delivery of our services, seeking to prevent, minimize, and, whenever possible, offset the impacts generated by our activities.

To achieve this, we promote a culture of environmental responsibility based on continuous improvement, innovation, and collaboration with our stakeholders.

8. Responsible Management of Natural Resources

SAT Mexico promotes the efficient and responsible use of natural resources throughout all of its operations.

We are committed to:

  • Reducing unnecessary consumption of water, energy, and fuel.
  • Promoting energy-efficient practices in our offices and operations.
  • Encouraging the use of technologies that reduce environmental impacts.
  • Optimizing operational processes to minimize the waste of natural resources.
  • Raising awareness among employees, suppliers, and clients about the importance of responsible resource consumption.

Whenever feasible, we will prioritize alternatives with lower environmental impacts without compromising the quality of our services.

9. Climate Action

SAT Mexico recognizes that climate change represents one of the greatest challenges facing the global tourism industry.

Accordingly, we are committed to reducing our environmental footprint through actions such as:

  • Promoting the efficient use of transportation during itinerary planning.
  • Prioritizing suppliers that demonstrate a commitment to sustainability.
  • Encouraging the use of digital tools to reduce paper consumption.
  • Optimizing operational logistics to minimize unnecessary travel.
  • Promoting practices that contribute to the reduction of greenhouse gas emissions.
  • Evaluating opportunities to incorporate carbon offset initiatives whenever appropriate.

We recognize that effective climate action requires the active participation of our employees, suppliers, clients, and strategic partners.

10. Waste Management

SAT Mexico promotes waste prevention and reduction by applying circular economy principles whenever possible.

We are committed to:

  • Reducing the use of single-use materials.
  • Prioritizing reusable and recyclable materials.
  • Promoting proper waste separation whenever destination infrastructure allows.
  • Reducing material waste in offices and events.
  • Encouraging responsible waste management practices among our suppliers.
  • Promoting the digitalization of administrative and commercial processes to reduce paper consumption.

Our objective is to progressively develop more efficient operations with lower levels of waste generation.

11. Biodiversity Conservation

Mexico is home to one of the world’s richest biodiversities, and SAT Mexico recognizes its responsibility to contribute to its conservation.

We are committed to:

  • Promoting tourism experiences that are compatible with ecosystem conservation.
  • Respecting protected natural areas and all applicable environmental regulations.
  • Avoiding activities that may pose risks to wildlife or native plant species.
  • Educating our travelers about responsible nature observation practices.
  • Giving preference to suppliers committed to environmental conservation.
  • Supporting biodiversity conservation initiatives whenever possible.

All decisions regarding activities in natural environments shall always be guided by the principles of prevention and respect for ecosystems.

12. Animal Welfare

SAT Mexico recognizes that animal welfare is an essential component of responsible tourism.

Accordingly, we will:

  • Offer only tourism experiences that comply with our Corporate Animal Welfare Policy.
  • Promote the responsible observation of wildlife.
  • Avoid activities involving animal exploitation, suffering, or significant disruption of natural animal behavior.
  • Evaluate suppliers using animal welfare criteria.
  • Educate our clients about responsible practices during wildlife-related activities.

Our commitment to animal welfare is an integral part of our sustainability strategy.

13. Protection of Natural Heritage

Mexico’s landscapes, ecosystems, and natural areas represent an invaluable natural heritage.

SAT Mexico promotes practices that contribute to their conservation through:

  • Compliance with applicable environmental legislation.
  • Respect for the carrying capacity of tourism destinations.
  • Promotion of low-impact tourism activities.
  • Educating travelers about protecting natural environments.
  • Collaborating with suppliers who share our conservation principles.

Our objective is to ensure that every experience contributes to preserving destinations for future generations.

14. Sustainable Procurement and Supply Chain

We recognize that a significant portion of our environmental and social impacts is generated through our supply chain.

Accordingly, we seek to collaborate with suppliers that:

  • Comply with applicable laws and regulations.
  • Maintain responsible labor practices.
  • Implement environmental protection measures.
  • Promote animal welfare whenever applicable.
  • Respect internationally recognized human rights.
  • Support local economic development.
  • Share our commitment to sustainability and continuous improvement.

Whenever possible, preference will be given to local suppliers that demonstrate a strong commitment to responsible and sustainable business practices.

15. Innovation for Sustainability

SAT Mexico promotes innovation as a key driver for continuously improving our sustainability performance.

We encourage the adoption of new technologies, processes, and solutions that enable us to:

  • Increase operational efficiency.
  • Reduce the consumption of natural resources.
  • Improve the customer experience in a sustainable manner.
  • Strengthen the resilience of our operations in response to environmental challenges.
  • Generate shared value for our stakeholders.

We understand innovation as an ongoing process that contributes to building a more responsible, competitive, and future-ready tourism industry.

16. Our Commitment to People

At SAT Mexico, we understand that sustainability is only possible when people are placed at the center of our decisions.

Accordingly, we foster a workplace built on respect, equity, inclusion, and professional development, ensuring that every individual with whom we interact is treated with dignity, regardless of their origin, nationality, gender, age, sexual orientation, gender identity, disability, religion, social status, or any other characteristic protected under applicable law.

Our commitment extends to our employees, clients, suppliers, local communities, and all other stakeholders.

17. Human Rights

SAT Mexico conducts its business in accordance with internationally recognized human rights principles.

We are committed to:

  • Acting in accordance with our Corporate Human Rights Policy.
  • Maintaining a workplace free from discrimination, violence, harassment, and abuse.
  • Promoting fair, safe, and healthy working conditions.
  • Rejecting all forms of child labor, forced labor, human trafficking, and labor exploitation.
  • Promoting respect, equal opportunities, and inclusion throughout all of our operations.
  • Fostering a culture of integrity and corporate responsibility.

We expect our suppliers and business partners to uphold these same principles.

18. Child Protection

SAT Mexico maintains a zero-tolerance policy toward any form of abuse, exploitation, or violence against children and adolescents.

We are committed to:

  • Promoting safe and responsible tourism.
  • Raising awareness among employees and suppliers regarding child protection.
  • Acting in accordance with our Corporate Child Protection Policy.
  • Reporting any suspected cases of child exploitation or abuse to the appropriate authorities.
  • Collaborating with initiatives that help prevent the sexual exploitation of children in tourism.

Protecting children is a shared responsibility across our entire organization.

19. Diversity, Equity, and Inclusion

We believe that diversity strengthens our organization and enriches the experiences of both our employees and our clients.

Accordingly, we promote:

  • Equal opportunities.
  • Merit-based recruitment and selection processes.
  • An inclusive workplace.
  • Respect for individual differences.
  • Equal access to training and professional development opportunities.

We will not tolerate any form of discrimination, exclusion, or unequal treatment.

20. Local Community Development

SAT Mexico recognizes that tourism should generate meaningful benefits for host communities.

Whenever possible, we will seek to:

  • Engage local suppliers.
  • Support small and medium-sized enterprises.
  • Promote products created by local communities.
  • Incorporate authentic experiences that strengthen regional economies.
  • Encourage responsible purchasing during travel.
  • Create economic opportunities that contribute to the sustainable development of the destinations where we operate.

Our objective is for tourism to serve as a catalyst for improving the quality of life within the communities we visit.

21. Protection of Cultural Heritage

Mexico possesses an extraordinary historical, archaeological, artistic, and cultural heritage.

SAT Mexico promotes experiences that:

  • Respect local customs and traditions.
  • Contribute to the preservation of cultural heritage.
  • Foster respect for Indigenous Peoples and local communities.
  • Share responsible and accurate information about Mexico’s rich cultural heritage.
  • Avoid practices that may negatively affect the authenticity of destinations.

We encourage our travelers to act with cultural sensitivity and to appreciate the diversity that defines Mexico.

22. Responsible Tourism

SAT Mexico understands responsible tourism as tourism that creates economic, social, and environmental benefits for destinations while minimizing the negative impacts of tourism activities.

Accordingly, we strive to:

  • Design experiences that respect the unique identity of each destination.
  • Avoid activities that may negatively affect natural or cultural heritage.
  • Promote responsible behavior among our clients.
  • Prioritize suppliers committed to sustainability.
  • Encourage authentic experiences that foster respectful cultural exchange.

Our purpose is to create memorable travel experiences that contribute positively to the sustainable development of Mexico.

23. Relationship with Our Clients

We are committed to providing experiences founded on transparency, quality, and responsibility.

To achieve this, we will:

  • Provide clear, accurate, and transparent information about our services.
  • Promote responsible travel practices before and throughout every journey.
  • Inform clients about ways to minimize their environmental and social impacts.
  • Encourage respect for host communities, local culture, and natural resources.
  • Treat customer feedback and suggestions as opportunities for continuous improvement.

We believe that travelers are essential partners in building a more sustainable tourism industry.

24. Relationship with Suppliers

Our suppliers play an essential role in fulfilling our sustainability commitments.

SAT Mexico seeks to establish business relationships with organizations that:

  • Comply with all applicable legislation.
  • Share our ethical values and sustainability principles.
  • Promote fair and dignified working conditions.
  • Respect internationally recognized human rights.
  • Protect natural and cultural heritage.
  • Implement responsible environmental management practices.
  • Promote animal welfare whenever applicable.

Sustainability is a key consideration within our supplier evaluation and selection processes.

25. Awareness and Communication

We believe that education and communication are fundamental tools for strengthening responsible tourism.

Accordingly, SAT Mexico promotes awareness initiatives aimed at:

  • Employees.
  • Clients.
  • Suppliers.
  • Business partners.

These initiatives may include awareness campaigns, educational materials, training programs, and recommendations on sustainability best practices.

Our objective is to inspire a culture of shared responsibility among everyone involved in our operations.

26. Training and Competency Development

Sustainability is a shared responsibility that requires knowledge, commitment, and the active participation of everyone at SAT Mexico.

Accordingly, the Company promotes regular training and awareness programs for its employees to strengthen the competencies required to integrate sustainability principles into their daily responsibilities.

Training programs may include, among other topics:

  • Sustainable and responsible tourism.
  • Environmental protection.
  • Climate change and emissions reduction.
  • Biodiversity conservation.
  • Animal welfare.
  • Human rights.
  • Child protection.
  • Diversity, equity, and inclusion.
  • Cultural heritage.
  • Health and safety.
  • Ethical conduct and compliance.

SAT Mexico also encourages the exchange of best practices and continuous learning as essential components of our organizational culture.

27. Monitoring and Performance Evaluation

To ensure the effectiveness of this Policy, SAT Mexico will implement mechanisms to periodically monitor and evaluate its sustainability performance.

Whenever applicable, performance indicators may include:

  • Water consumption.
  • Energy consumption.
  • Use of materials and paper.
  • Waste management.
  • Employee training.
  • Supplier evaluations.
  • Participation of local suppliers.
  • Customer satisfaction.
  • Incidents related to human rights, animal welfare, or child protection.
  • Achievement of sustainability objectives.

The results obtained will be used to identify opportunities for improvement and to strengthen decision-making processes throughout the organization.

28. Communication and Transparency

SAT Mexico is committed to maintaining open and transparent communication regarding its sustainability commitments, initiatives, and progress.

Whenever possible, we will:

  • Share our corporate policies with employees, clients, and suppliers.
  • Communicate our sustainability initiatives and programs.
  • Encourage dialogue with our stakeholders.
  • Welcome comments, suggestions, and opportunities for improvement related to our responsible business practices.

We believe that transparency strengthens trust and supports the continuous improvement of our organization.

29. Responsibilities

General Management

General Management is responsible for:

  • Approving this Policy.
  • Defining the Company’s overall sustainability strategy.
  • Allocating the resources necessary for its implementation.
  • Promoting an organizational culture based on sustainability.
  • Periodically monitoring compliance with this Policy.

Department Managers

Managers and department leaders are responsible for:

  • Integrating the principles of this Policy into their processes and decision-making.
  • Promoting responsible practices within their teams.
  • Identifying opportunities for continuous improvement.
  • Supporting the implementation of sustainability initiatives.

Employees

All employees are expected to:

  • Understand and comply with this Policy.
  • Perform their responsibilities in a responsible and ethical manner.
  • Participate in sustainability-related training activities.
  • Report situations that may represent sustainability risks or violations of this Policy.
  • Actively contribute to the continuous improvement of the Company’s sustainability performance.

Suppliers and Business Partners

SAT Mexico expects its suppliers and strategic partners to:

  • Comply with all applicable laws and regulations.
  • Share our ethical values and sustainability principles.
  • Collaborate in the implementation of responsible business practices.
  • Address recommendations resulting from supplier evaluations whenever applicable.

30. Continuous Improvement

SAT Mexico recognizes that sustainability is a dynamic process that requires continuous adaptation and evolution.

Accordingly, we are committed to:

  • Periodically reviewing our processes.
  • Evaluating the sustainability performance of our operations.
  • Incorporating new sustainable practices and technologies.
  • Strengthening stakeholder participation.
  • Updating our corporate policies whenever necessary.
  • Establishing objectives and targets that drive increasingly responsible business performance.

Our commitment is to continuously advance toward a management model that creates an ever-greater positive impact on people, the environment, and the destinations where we operate.

31. Policy Review

This Corporate Sustainability and Responsible Tourism Policy shall be reviewed at least every two years, or earlier whenever significant changes occur in:

  • Applicable legislation.
  • International sustainability standards.
  • SAT Mexico’s operational conditions.
  • Identified risks.
  • Corporate strategy.
  • Stakeholder expectations.

Any revisions to this Policy shall be approved by General Management and communicated to the appropriate areas of the organization in a timely manner.

32. Alignment with International Standards

SAT Mexico has developed this Policy based on internationally recognized sustainability and responsible tourism principles and best practices.

Our sustainability management seeks to remain aligned with internationally recognized standards related to:

  • Sustainable tourism.
  • Environmental protection.
  • Biodiversity conservation.
  • Human rights.
  • Child protection.
  • Animal welfare.
  • Local community development.
  • Cultural heritage preservation.
  • Climate action.
  • Business ethics and corporate governance.

We also promote a culture of continuous improvement that enables us to evolve in line with scientific advances, regulatory developments, and the expectations of the international tourism industry.

Final Statement

At SAT Mexico, we believe that the true success of a tourism company is measured not only by the journeys it creates, but by the positive impact it leaves on people, communities, and the destinations that make each experience possible.

We are convinced that sustainability represents an opportunity to create shared value, strengthen our organization’s competitiveness, and contribute to the preservation of Mexico’s extraordinary natural and cultural heritage.

Accordingly, we reaffirm our commitment to act with integrity, responsibility, and a long-term vision by integrating sustainability into every decision we make and by working collaboratively with our employees, suppliers, clients, local communities, and strategic partners to build a more responsible, inclusive, and resilient tourism industry.

Every journey organized by SAT Mexico should be a memorable experience for our travelers while also making a positive contribution to the future of Mexico and the generations to come.

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